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With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world. “Her observations on how both risk-taking and conformism ...

How to Think Like a Behavior Analyst is a resource for understandi

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In a series of startling experiments, Canadian scientist Dr. John Coates identified a feedback loop between testosterone and success that dramatically lowers the fear of risk in men, especially young men; he has vividly dubbed the moment ...

Written in Rick's informative, easy-to-read style, this book is filled with practical strategies and advice designed to help investors build smarter, stronger portfolios using ETFs."—Anthony Rochte, Senior Managing Director, State Street ...

"I do card tricks, have a keen interest in mentalism and am a fanatic about the construction of magic tricks. For me, a book like this is just what I look for. All of the above; in one place.

This book points the way. It's filled with the kind of practical guidance and sound insights that makes J.D. Roth's GetRichSlowly.org a critically acclaimed source of personal-finance advice.